Actualités sur Marketing
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Ricola launches a new global advertising campaign with "Chrüterchraft"
Laufen (ots) - For the last 15 years, consumers have been asking: "Who invented it?" The question has taken on cult status, and the answer to it is well known. Now Ricola is going one step further with its new global brand campaign showing exactly what this traditional Swiss company invented - "Chrüterchraft"! A magical word with 13 letters for an extraordinary herb ...
plusInfront fosters further organic growth with the opening of a new Pan-Asia subsidiary in Singapore
Singapore/Zug,Switzerland (ots) - The group takes its comprehensive sales, marketing and client services to the region, whilst also offering a gateway to its broad sports portfolio Infront Sports & Media, the leading international sports marketing company, has opened a new office in Singapore. The wholly-owned subsidiary under the name Infront Pan-Asia became fully ...
plusShepard Fox Communications to support Beverage Partners Worldwide, the Coca-Cola & Nestlé joint venture, in international PR
Zurich (ots) - Swiss-based PR agency Shepard Fox Communications will be supporting Beverage Partners Worldwide (BPW), the 50:50 joint venture of The Coca-Cola Company and Nestlé S.A. which is responsible for NESTEA ready-to-drink tea in Europe and Canada, with a broad range of public relations and communications ...
plusPresident Bill Clinton speaks at Swiss Marketing & IMD event
Olten (ots) - President Bill Clinton delivered the keynote speech at the Inspire for Excellence conference co-organised by Swiss Marketing and IMD on May 20. In his speech, titled "Embracing our Common Humanity," President Clinton discussed the challenge of globalization and indicated the way toward a common future based on shared goals and values. "There is a growing recognition that although sharp conflict makes for ...
plusJTI Japan Tobacco International AG
Japan Tobacco International (JTI) launches High Court challenge to Australia's plain packaging laws
Genève (ots) - In order to protect its ability to use its brands and key trade marks on the packaging of tobacco products sold in Australia, Japan Tobacco International (JTI) has initiated a legal challenge against the Commonwealth of Australia today. "We had hoped that common sense would prevail but it clearly has not," said Stefan Fitz, JTI's Regional President for ...
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Swiss mountain village providing a worldwide sensation / People from more than 20 countries have "become Swiss"
Chur, Switzerland (ots) - The Swiss mountain village of Obermutten is creating a stir worldwide with its promise of ensuring that every one of its new Facebook fans is posted on the Commune's official notice board. TV stations and newspapers in many countries have reported the event. The tiny village in the ...
plusA Small Mountain Village Gets Big on Facebook / Now anybody can "become" Swiss
Chur, Switzerland (ots) - The little mountain village of Obermutten in Graubünden has been on Facebook for a few days and is making an unusual promise. Anyone who goes to www.facebook.com/obermutten and clicks on "like" can put his/her photo onto the Commune's official notice board. By doing this, anybody anywhere in the world can "become Swiss". After only three ...
plusNovaShunt announces the launch of its new corporate identity: Sequana Medical
Zug (ots) - NovaShunt AG has launched a new corporate identity and product branding to support its goal of leadership in the area of fluid management within the body. The company will now operate as Sequana Medical AG ( www.sequanamedical.com ) as it prepares for the upcoming launch of the ALFApump System in Europe. "There were a number of compelling reasons to rebrand ...
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Integration in India successfully accomplished / PL Shipping & Logistics Pvt. Ltd. changes its name to M+R Logistics (India) Pvt. Ltd.
plus NESPRESSO: the Price to Escape a Devilish Cab Ride Clooney and Malkovich Star in Latest Nespresso TV Spot
plusTissot signs basketball player Tony Parker as a Global Ambassador
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Oncology: Palonosetron approved in Japan, second pharmaceutical market wordwide
Lugano/Tokyo, Japan (ots) - The second generation 5-HT3 receptor antagonist palonosetron available in more than 50 countries worldwide, including US, EU and Japan Today, Taiho Pharmaceutical Co., Ltd., Japanese licensee of Helsinn's second generation 5-HT3 receptor antagonist palonosetron, gained marketing approval in Japan for this drug indicated for the ...
plusTAG Heuer is Honoured for the Excellence of its Internet Strategy
La Chaux-de-Fonds (ots) - Legendary Swiss watchmaker, TAG Heuer ( http://www.tagheuer.com ), has always kept up with the times and embraced the latest technological advances in order to maintain their "avant-garde" status. In this age of social media, TAG Heuer is continuing its pursuit of excellence through its Internet strategy which has been labelled as ...
plusChocoladefabriken Lindt & Sprüngli AG
A perfect match: Roger Federer to become global ambassador for his favorite chocolate LINDT
Kilchberg (ots) - Premium chocolate manufacturer Lindt & Sprüngli is partnering with Swiss tennis champion Roger Federer in a long term deal to serve as the global brand ambassador for his favorite LINDT chocolate. Lindt & Sprüngli is delighted with this opportunity to associate with the most successful tennis player of all time. The contract details of ...
plusMERIDIIST - TAG Heuer Launches a Fun, Innovative Viral Marketing Campaign for Its Luxury Phone
plusswissinfo.ch - major Special on Swiss records
Bern (ots) - No country builds more bunkers than Switzerland. Europe's longest glacier is in Switzerland. The Swiss are world champions in rail travel, recycling glass and eating chocolate. Switzerland holds many records. Some are disputed. And not all are glorious. swissinfo.ch tracks down the stories behind the records in written articles, videos, audio slideshows and picture galleries. Each Monday, ...
plusISVH expands global reach with new website, new offices and increased international meetings
St. Cloud, France (ots) - The International Society of Vascular Health (ISVH) announces the launch of a new state-of-the-art website, new offices in France and upcoming international meetings. ISVH increases its global reach with virtual services as well as full- service offices supporting members internationally. The organization's new website www.isvh.net ...
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MATCH Hospitality AG appoints Dentsu as its Exclusive Sales Agent for the 2010 FIFA World Cup South Africa Hospitality Programme
Zurich, Switzerland/Tokyo, Japan/London, UK (ots) - MATCH Hospitality AG, the worldwide exclusive rights holder for the FIFA Hospitality Programme until 2014, appointed Dentsu Sports Europe as its exclusive sales agent for the Middle East and Asia excluding China, Korea and Japan for the Official Hospitality ...
plusHelsinn Healthcare and Zealnd Pharma sign a partnering agreement for ZP1846, a novel GLP-2 agonist
Lugano, Switzerland (ots) - Helsinn Healthcare's Top management today announced that it has signed a partnering agreement with Zealand Pharma, for the development and worldwide commercialization of ZP1846, a GLP-2 (glucagon-like peptide-2) receptor agonist which provides a novel way to treat chemotherapy-induced diarrhea (CID), a debilitating condition affecting ...
plusEmmentaler Switzerland Tradition
New organisation "Emmentaler Switzerland Tradition"
Langnau. Switzerland (ots) - The World Champion cheese makers from Switzerland, Christian Wüthrich from Rüderswil, Anton Wyss from Mutten and Walo von Mühlenen have decided along with the dairies, Leimiswil, Schärlig, Stettenbach Wohlen and Schüpbach, to create a new organisation for Emmental produced in the traditional way, with only one production per day, and produced with the milk from the same village. The ...
plusWebcam Pictures on Google Earth
Vaduz, FL (ots) - Travelers worldwide know that they can preview holiday destinations by visiting Google Earth to view pictures from panoramio.com, articles from Wikipedia or videos from YouTube. Now, Webcams.travel makes it possible to see what destinations all over the world really look like at this moment. Webcams.travel makes this possible by providing access to thousands of webcam pictures via its Webcam Community now accessible in 24 languages. Do you want to ...
plusHelsinn Healthcare SA announces the launch of ALOXI® (palonosetron hcl) injection for the prevention of postoperative nausea and vomiting in the USA
Lugano (ots) - Helsinn's Top Management and its U.S. partner Eisai Inc. today announced the availability in the USA of ALOXI® (palonosetron hydrochloride) injection 0.075 mg for the prevention of postoperative nausea and vomiting (PONV) for up to 24 hours following surgery. The introduction of ALOXI® for PONV ...
plusTouring Club Schweiz/Suisse/Svizzero - TCS
FIA Conference Week in Lucerne with the Motto: the environment - challenges and opportunities for the future of automobile associations.
Vernier (ots) - From 5th - 8th May, 260 delegates from 55 different automobile associations from 44 countries are meeting in Lucerne for the FIA Conference Week. The motto of the conference is "The environment: challenges and opportunities for the future of automobile associations". The prominent speakers secured ...
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euro adhoc: other / curasan: US-Registration for REVOIS® Dental Implant System
Disclosure announcement transmitted by euro adhoc. The issuer is responsible for the content of this announcement. Marketing 12.06.2007 curasan AG (ISIN DE 000 549 453 8) listed in the Prime Standard obtained the FDA-certification for her REVOIS® dental implant system. By this, the medical product is registered for distribution in the United States of ...
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